UI design for Google
Our team explored a responsive, brand focused deposits landing page for new-to-bank mass market and existing customers. To do this, we proposed UX solutions that allowed for user-guided discovery–encouraging users to interact as much (or as little) as they like. Building on existing UI patterns and icons, we created a modular website that could give Wells Fargo the flexibility to up-level different campaigns, content, or products depending on the business need.
Role: Freelance Senior Visual Designer; Agency: R/GA (SF); Team: Anna Sera-Garcia (ACD-Design); Paul Torres (ACD-UX); Tamara Llosa-Sandor (Senior Copywriter) Calvin Hui (Senior Developer); Adeline Yeo (Producer)
Visual design for Wells Fargo
Works for Small Business
Two of several mobile first web pages designed for Wells Fargo Works for Small Business. By finessing details and making significant refinements to the typography, grid, image treatments, I was able to modernize the redesign and bring a design first approach to the art direction.
Role: Freelance Senior Visual Designer (UI and UX); Agency: Organic; Team: Nikki Houza (AD), Ross Fischer (IA/UX Lead), and Mark Sherman (ECD)